Ember Soft Clear Scalp Shampoo

Charcoal Clear Scalp anti-dandruff bottle + carton with Ember Soft. Clear Scalp. callouts.

Client Ember Soft

Description

Ember Soft is a fictional clinical haircare house for Clear Scalp Soft Scalp Care Shampoo: a redesigned charcoal-black pump bottle with gold collar plus matching black outer carton, geometric ember-strand crest, EMBER SOFT wordmark, CLEAR SCALP hierarchy, Tea Tree · Aloe · Bhringraj soft botanical row, and 200 ml footing — never Narson Pharmaceuticals Hair Glow lockups, WHO/GMP seal clones, EXPORT AVAILABLE banners, phones, emails, QR codes, or contact footers. We staged bottle + carton as the full-set hero on pale stone under soft botanical bokeh, then floated tea-tree sprigs, aloe slice, soft white blooms, towel, and a water droplet outside the packs with exterior badges for Ember Soft. Clear Scalp., Soft Flake Comfort, Botanical Scalp Ritual, Healthy Soft Shine, and 200 ml Duo Pack so the collection tile reads as charcoal-copper scalp-care lifestyle theatre, clearly distinct from Fern Soft Root Lather cleanser, Kaivora root serum, SoftCue Follic Tray Kit, Scoria Soft Dual Drop, and neighbouring hair packs shipping in parallel. Soft flake-comfort and scalp-ritual language only — not hard yeast-disease claim walls. No Narson Group, contacts, QR codes, Instagram handles, or copyright bars appear as client identity in copy or artwork.

Label systems Brand suite Mockup presentation Wellness Packaging Haircare Cosmetic FMCG Healthcare Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep charcoal-gold anti-dandruff bottle + carton energy, tea-tree/aloe/bhringraj bilingual botanical theatre, soft scalp comfort claims, and warm copper glow as the concept — but invent Ember Soft as the brand spine with Clear Scalp hierarchy and an original ember-strand crest (never Narson Hair Glow lockups, WHO/GMP seals, EXPORT banners, or contact/QR chrome). Outside the dielines, floating botanical/towel props plus exterior headline Ember Soft. Clear Scalp. lift the full set into a Colgate-style enriched 1080 lifestyle poster without third-party manufacturing marks or studio watermarks. Soft scalp language only.

Problem statement

Anti-dandruff shampoo boards often lock manufacturing promo names (Narson), clone black Hair Glow posters with WHO/GMP seals, EXPORT AVAILABLE ribbons, phones, emails, and hard yeast-disease claim walls as-is into portfolio decks. The brief needed an original fictional soft scalp shampoo brand, redesigned bottle-plus-carton hierarchy treating the set as hero, soft flake-comfort storytelling, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from Fern Soft cleanser, Kaivora serum, SoftCue tray kit, Scoria Soft dropper, and other hair neighbours.

Solution

We invented Ember Soft Clear Scalp, rebuilt hierarchy around ember-strand crest → EMBER SOFT → Clear Scalp → Soft Scalp Care Shampoo → Tea Tree · Aloe · Bhringraj → 200 ml bottle + carton, and validated an exactly 1080×1080 enriched lifestyle packshot: bottle + carton as hero, floating botanical props, and Ember Soft. Clear Scalp. margin callouts outside the dielines. Packaging and haircare tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Narson, WHO/GMP, EXPORT, phones, emails, QR, Instagram, or watermark identity; Fern Soft, Kaivora, SoftCue, Scoria Soft, and parallel neighbour slugs left untouched.

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