Product Packaging Design

Fibre Grove Botanical Serum

Illustrated kraft facial-oil carton with matching dropper ritual.

Client Fibre Grove

Description

Fibre Grove is a fictional apothecary skincare house for a redesigned kraft carton and glass dropper: dense hand-illustrated botanicals, Calm Botanical Facial Oil hierarchy, forest-green base band, and LATIN-only face — never third-party cosmetic trademarks. We staged carton plus dropper as hero in soft studio light, then floated leaf sprigs, brush, cactus, and sketch cues outside the packs with margin badges for Illustrated Kraft Face, Dropper Ritual, Soft Botanical Oil, and Studio Apothecary. Soft packaging language only — no watermarks, phones, emails, URLs, QR codes, or ORDER NOW.

Kraft / sustainable look Brand suite Mockup presentation Wellness Packaging Personal Care FMCG Healthcare Startup / D2C

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep illustrated kraft carton + matching dropper energy as the concept — invent Fibre Grove with Calm Botanical Facial Oil hierarchy. Outside the dielines, floating studio props plus Illustrated Kraft Face callouts lift into a Colgate-style 1080 lifestyle poster. Soft claims only.

Problem statement

Botanical beauty boards often clone dense kraft illustration packs as-is or ship barren white crops. The brief needed an original fictional apothecary brand, redesigned carton/dropper hierarchy, and a square 1080 enriched lifestyle poster with floating props and external typography.

Solution

We invented Fibre Grove, rebuilt hierarchy around FIBRE GROVE → Calm Botanical Facial Oil → 30ml dropper companion, and validated an exactly 1080×1080 enriched lifestyle packshot with Dropper Ritual callouts; neighbouring personal-care slugs left untouched.

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