CHAMP Bloom Bubble Bath

SKU PXRT-4603

Kids bubbly bath soft rounded cylinder lifestyle poster with floating iridescent bubbles, rubber duck neighbour prop only, wood ledge, almonds and exterior callouts: Bubble Soft. Bath Bloom. Plus enriched open-frame gallery stills.

Client CHAMP

Description

CHAMP Bloom Soft is a third original packaging system for fictional CHAMP covering CHAMP Bloom Bubble Bath: soft rounded cream cylinder with lime dome cap and pastel bubble icons — no hippo face or animal silhouette. We kept the playful multicolor CHAMP wordmark and soft baby pastel + lime accent palette, then reinvented bottle/pack shapes and label UI with petal-dot and ribbon-wave cues — never HiPP, animal-character bottles, heart-leaf trees, or the bone-indigo Arc Soft line. We staged the pack as hero, then floated iridescent bubbles, rubber duck neighbour prop only, wood ledge, almonds outside the dieline with exterior badges for Round Soft Cylinder, Lime Dome Cap, Kids Bubbly Soft. Soft baby-care packaging language only — no watermarks, phones, emails, URLs, or YOUR BRAND placeholders. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.

Brand suite Mockup presentation Wellness Packaging Personal Care Baby Care FMCG Healthcare Startup / D2C

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep only the multicolor CHAMP logo and pastel/lime baby color energy from the brief — invent fresh forms for soft rounded cream cylinder with lime dome cap and pastel bubble icons — no hippo face or animal silhouette under Bloom Soft hierarchy. Outside the dieline, floating props plus exterior Bubble Soft. Bath Bloom. lift a Colgate-style 1080 lifestyle poster. Soft claims only.

Problem statement

Earlier CHAMP sets either cloned HiPP animal packs or shifted too far into a brown/indigo Arc system. The brief needed a new set that keeps the logo and pastel palette while redesigning Kids bubbly bath soft rounded cylinder shapes and UI — without deleting prior live CHAMP or Arc SKUs.

Solution

We invented CHAMP Bloom Soft, kept multicolor CHAMP + pastel/lime chrome, rebuilt pack forms around Kids bubbly bath soft rounded cylinder, and validated an exactly 1080×1080 enriched lifestyle packshot with floating iridescent bubbles, rubber duck neighbour prop only, wood ledge, almonds and Bubble Soft. Bath Bloom. callouts. We also shipped a 3–4 frame enriched open-frame packaging set. Prior champ-* and champ-arc-* neighbour slugs left untouched.

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