CHAMP Bloom Follow Pod

SKU PXRT-4598

Stage 2 follow milk soft-touch pod tin lifestyle poster with floating lime twist lid sample, pastel scoop, soft yellow cloth, blush petals and exterior callouts: Pod Soft. Follow Bloom. Plus enriched open-frame gallery stills.

Client CHAMP

Description

CHAMP Bloom Soft is a third original packaging system for fictional CHAMP covering CHAMP Bloom Follow Pod: soft low pod-shaped cream tin with lime twist lid — not tall green flip cylinder. We kept the playful multicolor CHAMP wordmark and soft baby pastel + lime accent palette, then reinvented bottle/pack shapes and label UI with petal-dot and ribbon-wave cues — never HiPP, animal-character bottles, heart-leaf trees, or the bone-indigo Arc Soft line. We staged the pack as hero, then floated lime twist lid sample, pastel scoop, soft yellow cloth, blush petals outside the dieline with exterior badges for Soft Pod Tin, Lime Twist Lid, Follow From 6. Soft baby-care packaging language only — no watermarks, phones, emails, URLs, or YOUR BRAND placeholders. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.

Brand suite Mockup presentation Wellness Packaging Personal Care Baby Care FMCG Healthcare Startup / D2C

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep only the multicolor CHAMP logo and pastel/lime baby color energy from the brief — invent fresh forms for soft low pod-shaped cream tin with lime twist lid — not tall green flip cylinder under Bloom Soft hierarchy. Outside the dieline, floating props plus exterior Pod Soft. Follow Bloom. lift a Colgate-style 1080 lifestyle poster. Soft claims only.

Problem statement

Earlier CHAMP sets either cloned HiPP animal packs or shifted too far into a brown/indigo Arc system. The brief needed a new set that keeps the logo and pastel palette while redesigning Stage 2 follow milk soft-touch pod tin shapes and UI — without deleting prior live CHAMP or Arc SKUs.

Solution

We invented CHAMP Bloom Soft, kept multicolor CHAMP + pastel/lime chrome, rebuilt pack forms around Stage 2 follow milk soft-touch pod tin, and validated an exactly 1080×1080 enriched lifestyle packshot with floating lime twist lid sample, pastel scoop, soft yellow cloth, blush petals and Pod Soft. Follow Bloom. callouts. We also shipped a 3–4 frame enriched open-frame packaging set. Prior champ-* and champ-arc-* neighbour slugs left untouched.

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