Product Packaging Design
Shieldiva ThinFilm Coating Spray
White-blue ThinFilm disinfectant coating carton + spray set with floating surface-hygiene theatre and Thin Film. Everyday Clean. callouts.
Client Shieldiva
Description
Shieldiva is a fictional home-hygiene house for ThinFilm Protective Coating Spray: a redesigned tall slim white carton plus matching white cylindrical spray bottle with a translucent frosted light-blue cap, sharing a vertical SHIELDiva brand lockup, an original concentric dotted-arc shield-mark (never a nanoAce burst-dot clone), “protective coating spray” product line, reinterpreted benefit rail — virus guard / bacteria care / mold resist / odor calm / surface shield — and calm 150 ml · Made in Japan origin cues with no real-brand URL. We staged the full carton + bottle set as hero, then floated a microfiber cloth, translucent coating spheres, eucalyptus, cotton, clean-tile cue, and soft wipe gesture outside the packs with exterior badges for Thin Film. Everyday Clean., Virus Guard, Bacteria Care, Mold Resist, 150 ml Set, and Made in Japan so the collection tile reads as clean Japanese-made surface-coating theatre, clearly distinct from Purivra clear SoftShield hand-sanitizer pumps, Safivra SoftWave opaque family sanitizers, Sterlora lemon clinical pumps, Gleeora travel mini gels, Foliora foam-wash soft-mist sets, Vinora multi-surface soft wipes, Mosslyn botanical home-cleaner quartets, and Viridora zone-spray cleaner neighbours shipping in parallel.
Related services
Design storytelling
From brief to designed solution
Ideation concept
Keep tall slim white carton + white cylindrical spray with translucent light-blue cap energy, shared vertical brand lockup, circular dot-array logo cue reinvented as an original concentric dotted-arc shield-mark, vertical benefit list energy, 150 ml / Made in Japan origin clarity, and thin protective coating storytelling as the concept — but invent Shieldiva as the brand spine with ThinFilm / protective coating spray hierarchy (never nanoAce wordmarks, nanoacevietnam.vn URLs, or cloned pack faces). Outside the dielines, floating surface-hygiene props plus exterior headline Thin Film. Everyday Clean. lift the carton-and-bottle set into a Colgate-style enriched 1080 lifestyle poster without third-party hygiene trademarks or studio watermarks.
Problem statement
Surface disinfectant coating-spray boards often lock real brand names (nanoAce), clone tall white carton-plus-bottle artwork with burst-dot logos and real storefront URLs as-is, and barren pack-on-studio crops into portfolio decks. The brief needed an original fictional ThinFilm coating-spray brand, redesigned carton-and-bottle hierarchy treating the full set as hero, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from clear SoftShield and opaque SoftWave hand-sanitizer pumps, lemon clinical pumps, colorful travel mini gels, foam soft-mist hand-care sets, multi-surface wipe packs, botanical cleaner quartets, and zone-spray cleaner neighbours shipping in parallel.
Solution
We invented Shieldiva ThinFilm, rebuilt hierarchy around concentric dotted-arc mark → SHIELDiva → protective coating spray → virus guard / bacteria care / mold resist / odor calm / surface shield → 150 ml · Made in Japan, and validated an exactly 1080×1080 enriched lifestyle packshot: carton + spray bottle as hero, floating cloth/sphere/eucalyptus props, and Thin Film. Everyday Clean. margin callouts outside the dielines. Packaging and personal-care / wellness tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no nanoAce, nanoacevietnam.vn, or watermark identity; Purivra SoftShield, Safivra SoftWave, Sterlora, Gleeora, Foliora, Vinora, Mosslyn, Viridora, and parallel neighbour slugs left untouched.
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