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Gel Book Expo booth fascia

Expo booth fascia / header graphic lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: One hero for expo booth fascia.

Client Gel Book

Description

Gel Book is a fictional brand concept for expo booth fascia / header graphic. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'One hero for expo booth fascia.'. No real trademarks or watermarks.

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of expo booth fascia / header graphic under invented brand Gel Book; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for expo booth fascia / header graphic; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Gel Book, built original hierarchy for expo booth fascia / header graphic, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'One hero for expo booth fascia.' margin callouts.

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