Product Packaging Design
Leaf Latch Soft Green Tea Tin
Forest-green Soft Green Tea tin with Tier Soft Lid callouts.
Client Leaf Latch
Description
Leaf Latch is a fictional soft tea house for Soft Green Tea Tin: a redesigned tall forest-green metal tin with tiered airtight lid, cream paper label, sage paper lid seal with original leaf mark, and LEAF LATCH wordmark — never Green Label placeholders, DesignerPeople contacts, phones, emails, QR codes, or ORDER NOW bars. We staged the single tin as hero on a quiet dark surface under soft daylight, then floated loose leaves, chamomile, wooden scoop, and brass strainer outside the pack with exterior badges for Tier Soft Lid, Paper Soft Seal, Soft Leaf Ritual, and Forest Soft Tin so the collection tile reads as soft tea-tin lifestyle theatre, clearly distinct from Fern Arch pouches, Steep Soft neighbours, and Husk Sip shell jars. Soft claims only.
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Design storytelling
From brief to designed solution
Ideation concept
Keep tall green tea tin energy, tiered lid, cream label, and paper lid seal as the concept — invent Leaf Latch with Soft Green Tea hierarchy (never Green Label / agency contacts). Outside the dieline, floating leaf props plus Tier Soft Lid. Soft Leaf Ritual. lift into a Colgate-style 1080 lifestyle poster. Soft claims only.
Problem statement
Tea tin boards often lock agency phones, Green Label placeholders, and dual keyline/render grids into portfolio decks. The brief needed an original fictional tea brand, redesigned soft green tin hierarchy, and a square 1080 enriched lifestyle poster — without overwriting fern-arch-botanical-tea-pouches or husk-sip-coco-shell-tea-trio.
Solution
We invented Leaf Latch Soft Green Tea Tin, rebuilt hierarchy around leaf seal → LEAF LATCH → Soft Green Tea → Tier Soft Lid, and validated an exactly 1080×1080 enriched lifestyle packshot with Paper Soft Seal. Soft Leaf Ritual. margin callouts; fern-arch and husk-sip neighbour slugs left untouched.
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