Stationery Design
Fern Link Care Lanyard Badges
Green custom lanyards and id badge set with floating woven lanyards, silver clips, QR-free badges and exterior Soft Care. Soft Link. callouts.
Client Fern Link Care
Description
Fern Link Care is a fictional print-media brand built as a redesigned green custom lanyards and ID badge set: forest-to-lime care badges with leaf pattern reverse — never the reference trademark, real doctor names, phones, emails, QR codes, Instagram handles, or studio watermarks. We staged the print piece as the visual center, then floated woven lanyards, silver clips, QR-free badges outside the print face with exterior badges so the collection tile reads as Colgate-style enriched lifestyle print theatre.
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Design storytelling
From brief to designed solution
Ideation concept
Keep forest-to-lime care badges with leaf pattern reverse as the concept — but invent Fern Link Care with original hierarchy (never third-party lockups). Outside the print face, floating woven lanyards, silver clips, QR-free badges plus exterior headline Soft Care. Soft Link. lift the piece into an enriched 1080 lifestyle print poster.
Problem statement
Print boards often lock real trademarks into portfolio decks or collapse into barren white crops. The brief needed an original fictional brand, redesigned green custom lanyards and ID badge set, and a square 1080 enriched lifestyle print poster with floating props and external typography.
Solution
We invented Fern Link Care, rebuilt original hierarchy, and validated an exactly 1080×1080 enriched lifestyle print poster: print piece as hero, floating woven lanyards, silver clips, QR-free badges, and Soft Care. Soft Link. margin callouts. Custom-design/stationery and print-media tags mark the work; artwork forced to precisely 1080×1080 with no watermark text.
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