Product Packaging Design

Spark Soft Soft Sonic Kids Brush

Soft Sonic Kids Brush carton + brush with Soft Sonic Clean callouts.

Client Spark Soft

Description

Spark Soft is a fictional kids oral-care house for Soft Sonic Kids Brush: a redesigned deep purple carton plus lime sonic brush on base with original soft star-smiley mascot — never CoComelon, Burst Kids, or licensed character chrome. SPARK SOFT wordmark and Soft Sonic Kids Brush hierarchy. We staged carton + brush as hero, then floated foam stars, toothpaste cue, droplet, and tiny mirror outside with exterior badges for Soft Sonic Clean, Tiny Soft Grip, and Bright Soft Start. Soft oral-care claims only — no watermarks, phones, emails, QR, or ORDER NOW.

Brand suite Mockup presentation Wellness Packaging Personal Care Baby Care FMCG Healthcare Startup / D2C

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep kids sonic toothbrush carton-plus-device energy — invent Spark Soft with original mascot (never CoComelon). Floating props + Soft Sonic Clean lift into a Colgate-style 1080 poster.

Problem statement

Kids toothbrush boards often lock CoComelon/Burst into portfolio decks. The brief needed an original fictional soft sonic kids brush and 1080 lifestyle poster — without overwriting Clearbite smile kits.

Solution

We invented Spark Soft Soft Sonic Kids Brush, rebuilt hierarchy around SPARK SOFT → Soft Sonic Kids Brush, and validated exactly 1080×1080 artwork; clearbite-tiny-smile-kit left untouched.

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