Product Packaging Design
Mix Dock Clear Nut Jar
Clear mix-nuts jar with kitchen-board theatre and exterior bowl-ready callouts.
Client Mix Dock
Description
Mix Dock is a fictional dry-fruit snack house for a tall clear jar with bronze lid, MIX DOCK wordmark, MIX NUTS hierarchy, and fiber / zero-cholesterol / no-GMO soft icons — never Goel trademark chrome. We staged the jar as hero on a wavy wood board under warm kitchen light, then floated almonds, cranberries, raisins, seeds, and a ceramic scoop bowl outside the pack with exterior badges for Bowl-ready mix, Clear jar view, Fiber-soft snack, and Kitchen board ritual so the collection tile reads as healthy pantry lifestyle theatre, clearly distinct from Shell Peak pistachios and Coat Peak flavored nuts. Soft snack packaging language only — no phones, emails, URLs, QR codes, or YOUR BRAND placeholders.
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Design storytelling
From brief to designed solution
Ideation concept
Keep clear mix-nuts jar energy, kitchen-board lifestyle, and scattered ingredient theatre as the concept — invent Mix Dock with purple-white label hierarchy (never Goel). Outside the jar, floating mix props plus Bowl-ready mix. Mix Dock. lift the jar into a Colgate-style 1080 lifestyle poster.
Problem statement
Mix-nuts boards often lock Goel identities as-is. The brief needed an original fictional clear nut jar, redesigned hierarchy, and a square 1080 enriched lifestyle poster — without overwriting shell-peak-pistachio-pouch or coat-peak-flavor-nut-trio.
Solution
We invented Mix Dock Clear Nut Jar, rebuilt hierarchy around MIX DOCK to MIX NUTS on a clear bronze-lid jar, and validated an exactly 1080x1080 enriched lifestyle packshot with Bowl-ready mix callouts; shell-peak and coat-peak left untouched.
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