Product Packaging Design

Lake Breath Soft Clear Nasal Soft Cleaner

Nasal soft cleaner device + carton with Soft Suction. Quiet Light. callouts.

Client Lake Breath

Description

Lake Breath is a fictional nursery soft-care house for Soft Clear Nasal Soft Cleaner: a redesigned white-and-soft-teal carton plus matching electric nasal soft cleaner with clear tip chamber — never GROWNSY, Amazon award chrome, or real device trademarks. LAKE BREATH wordmark, Soft Clear hierarchy, and Soft Suction / Quiet Light Soft / Soft Lullaby Cue icons frame the story. We staged carton + device as hero on pale blue-cream linen, then floated tissue, cotton pad, star night-light cue, eucalyptus, and droplet outside the set with exterior badges for Soft Suction Calm, Quiet Light Soft, and Nursery Soft Clear. Soft baby-care claims only — no watermarks, phones, emails, QR, or ORDER NOW bars.

Brand suite Mockup presentation Wellness Packaging Personal Care Baby Care FMCG Healthcare Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep electric nasal aspirator carton-plus-device energy as the concept — invent Lake Breath (never GROWNSY). Outside the set, floating clear-care props plus Soft Suction. Quiet Light. lift into a Colgate-style 1080 lifestyle poster.

Problem statement

Nasal aspirator boards often lock GROWNSY / Amazon chrome into portfolio decks. The brief needed an original fictional soft nasal-cleaner brand, redesigned carton-plus-device hierarchy, and a square 1080 enriched lifestyle poster — without overwriting Salt Soft saline or Rinivra/Saluvra OTC neighbours.

Solution

We invented Lake Breath Soft Clear, rebuilt hierarchy around LAKE BREATH → Soft Clear Nasal Soft Cleaner → Soft Suction / Quiet Light Soft, and validated an exactly 1080×1080 enriched lifestyle packshot with margin callouts. Artwork forced to precisely 1080×1080; salt-soft-nasal-saline and parallel neighbour slugs left untouched.

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