Product Packaging Design
Heal Balm Hair color
Hair color / dye carton + tube lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: One hero for hair color.
Client Heal Balm
Description
Heal Balm is a fictional brand concept for hair color / dye carton + tube. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'One hero for hair color.'. No real trademarks or watermarks.
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Design storytelling
From brief to designed solution
Ideation concept
Concept-only redesign of hair color / dye carton + tube under invented brand Heal Balm; lifestyle poster theatre not a barren packshot.
Problem statement
Portfolio coverage lacked a dedicated hero for hair color / dye carton + tube; briefs needed an original fictional brand and square lifestyle poster.
Solution
We invented Heal Balm, built original hierarchy for hair color / dye carton + tube, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'One hero for hair color.' margin callouts.
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