Product Packaging Design
Bloom Gate Soft Gulab Incense
Soft Gulab incense carton with Soft Gulab Scent callouts.
Client Bloom Gate
Description
Bloom Gate is a fictional soft incense house for Soft Gulab Incense: a redesigned tall soft-pink carton with gold arched frame, rose illustration, gold urli cue, and BLOOM GATE wordmark — never RoseTemple trademarks, SANDIP designer credits, WhatsApp numbers, phones, emails, QR codes, or ORDER NOW bars. We staged a shelf-front hero carton with soft matching neighbours behind, then floated roses and petals outside the packs with exterior badges for Soft Gulab Scent, Arch Soft Frame, Shelf Soft Ritual, and Petal Soft Glow so the collection tile reads as soft rose-incense lifestyle theatre, clearly distinct from Bright Wick six-SKU stick families and Bell Petal champa pouches. Soft claims only.
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Design storytelling
From brief to designed solution
Ideation concept
Keep rose gulab incense carton energy, gold arch, and shelf-row calm as the concept — invent Bloom Gate with Soft Gulab hierarchy (never RoseTemple / contacts). Outside the dieline, floating rose props plus Soft Gulab Scent. Arch Soft Frame. lift into a Colgate-style 1080 lifestyle poster. Soft claims only.
Problem statement
Incense boards often lock RoseTemple names and WhatsApp watermarks into portfolio decks. The brief needed an original fictional gulab incense brand, redesigned soft carton hierarchy, and a square 1080 enriched lifestyle poster — without duplicating bright-wick-soft-aroma-stick-six.
Solution
We invented Bloom Gate Soft Gulab Incense, rebuilt hierarchy around arch → BLOOM GATE → Soft Gulab → Soft Gulab Scent, and validated an exactly 1080×1080 enriched lifestyle packshot with Arch Soft Frame. Petal Soft Glow. margin callouts; bright-wick and bell-petal neighbour slugs left untouched.
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