Product Packaging Design
Verdora Ashwagandha Stress Gummies
Deep-green square-jar gummy system with botanical window branding.
Client Verdora
Description
Verdora is a fictional herbal-supplement brand for plant-powered ashwagandha stress-support gummies. We redesigned a clear square jar with a deep forest-green modern label, a stylized V botanical window filled with sunlit leaf photography, and soft mint hierarchy for product and claim bands — then staged floating ashwagandha leaves, roots, and loose gummies so the collection tile reads as calm wellness ritual, distinct from kraft carton herbal SKUs.
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Design storytelling
From brief to designed solution
Ideation concept
Keep deep-green label energy and leaf-in-letter device, but invent Verdora: clear square jar hero, V window with leaf photo (not a cloned brand mark), mint claim typography, and exterior poster lines — Calm rooted, Daily Stress Support, Plant-Powered Ritual — so lifestyle storytelling sits outside the dieline.
Problem statement
Ashwagandha gummy jars often clone heritage herb marks or crowd face-of-pack with sealed certification lookalikes. The brief needed an original fictional wellness face — stress-support language, clear square-jar structure, and poster-ready botanical energy without looking like a kraft carton SKU or a licensed brand clone.
Solution
We invented Verdora, redesigned the square gummy jar label around V botanical window + deep green hierarchy, and validated a square 1080x1080 enriched packshot: jar as hero, floating herbs/roots outside, plus margin callouts. Packaging and wellness tags mark the work for collection filters; artwork locked at exactly 1080x1080.
More proof
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