Timber Soft Furniture Catalog

Cream scandi furniture product catalog spreads with floating floor lamp, dresser stills, color swatch strips and exterior Timber Soft. Soft Home. callouts.

Client Timber Soft

Description

Timber Soft is a fictional print-media brand built as a redesigned cream Scandi furniture product catalog spreads: CATALOG cover with white armchair and grid product listings — never the reference trademark, real doctor names, phones, emails, QR codes, Instagram handles, or studio watermarks. We staged the print piece as the visual center, then floated floor lamp, dresser stills, color swatch strips outside the print face with exterior badges so the collection tile reads as Colgate-style enriched lifestyle print theatre.

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Design storytelling

From brief to designed solution

Ideation concept

Keep CATALOG cover with white armchair and grid product listings as the concept — but invent Timber Soft with original hierarchy (never third-party lockups). Outside the print face, floating floor lamp, dresser stills, color swatch strips plus exterior headline Timber Soft. Soft Home. lift the piece into an enriched 1080 lifestyle print poster.

Problem statement

Print boards often lock real trademarks into portfolio decks or collapse into barren white crops. The brief needed an original fictional brand, redesigned cream Scandi furniture product catalog spreads, and a square 1080 enriched lifestyle print poster with floating props and external typography.

Solution

We invented Timber Soft, rebuilt original hierarchy, and validated an exactly 1080×1080 enriched lifestyle print poster: print piece as hero, floating floor lamp, dresser stills, color swatch strips, and Timber Soft. Soft Home. margin callouts. Custom-design/stationery and print-media tags mark the work; artwork forced to precisely 1080×1080 with no watermark text.

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