Product Packaging Design
Sterlora Lemon Pulse Hand Sanitizer
Clear 250ml pump sanitizer with floating citrus props and 99% Germ Care. callouts.
Client Sterlora
Description
Sterlora is a fictional clinical-retail hygiene brand for Lemon Pulse, a redesigned clear 250ml pump hand sanitizer. We rebuilt a white-and-citrus label around horizontal STERLORA hierarchy, an original lemon-slice droplet seal (never a leaf-plus clone), HAND SANITIZER charcoal bar, 99% GERM CARE strength story, and QUICK-DRY GEL · LEMON PULSE footing — then staged floating lemon halves, slices, leaves, zest curls, and gel droplets outside the bottle with exterior lines for 99% Germ Care., Lemon-quick dry gel., 80% Alcohol, Quick-Dry, Lemon Pulse, and 250 ml Pump so the collection tile reads as bright lemon-hygiene theatre, clearly distinct from CLANSIFIELD trademarks and from colorful travel mini sanitizer sets shipping in parallel.
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Design storytelling
From brief to designed solution
Ideation concept
Keep clear pump-bottle energy, white/yellow clinical-retail contrast, 99% germ claim punch, 80% alcohol strength, and lemon quick-dry gel as the concept — but invent Sterlora as the brand spine with Lemon Pulse product language and a lemon-slice droplet seal (never CLANSIFIELD or vertical side-brand clones). Outside the dieline, floating citrus props plus exterior headline 99% Germ Care. lift the single 250ml pump into a Colgate-style enriched 1080 lifestyle poster without third-party sanitizer trademarks or studio watermarks.
Problem statement
Hand sanitizer boards often lock real brand names (CLANSIFIELD), cloned vertical label systems, and bare bottle-on-white crops into portfolio decks. The brief needed an original fictional pump-sanitizer brand, redesigned white/citrus clinical hierarchy, and a square 1080 enriched lifestyle poster with floating lemon props and external typography — distinct from colorful travel mini sanitizer sets and from home-care wipe / mist / detergent neighbours shipping in parallel.
Solution
We invented Sterlora, rebuilt hierarchy around STERLORA → lemon-slice droplet seal → HAND SANITIZER → 99% GERM CARE → Extra strength · 80% alcohol → QUICK-DRY GEL · LEMON PULSE → 250 ml, and validated an exactly 1080×1080 enriched lifestyle packshot: clear pump as hero, floating citrus props, and 99% Germ Care. margin callouts outside the bottle. Packaging, FMCG, and healthcare tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no CLANSIFIELD identity or watermark text; travel mini sanitizer and parallel home-care slugs untouched.
More proof
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