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Cloud Grid Esd Packaging Tray Sleeve

Esd packaging tray sleeve lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Cloud Grid — Esd Ready.

Client Cloud Grid

Description

Cloud Grid is a fictional brand concept for esd packaging tray sleeve. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Cloud Grid — Esd Ready.'. No real trademarks or watermarks.

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of esd packaging tray sleeve under invented brand Cloud Grid; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for esd packaging tray sleeve; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Cloud Grid, built original hierarchy for esd packaging tray sleeve, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Cloud Grid — Esd Ready.' margin callouts.

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