Product Packaging Design
Ridge Pitch Solid Resin
Black-cream Solid Resin shilajit jar + gift box with Ridge Pitch. Clean Drive. callouts.
Client Ridge Pitch
Description
Ridge Pitch is a fictional adult vitality nutraceutical house for Solid Resin: a redesigned open black-and-cream flip gift box revealing a short wide glass jar with gold ribbed lid, cream mountain crest label, RIDGE PITCH wordmark, SOLID RESIN hierarchy, and 20g footing — plus gold scoop and raw resin pieces — never Narson Pharmaceuticals lockups, Shilajit Gold trademark clones, EXPORT AVAILABLE banners, phones, emails, QR codes, or contact footers. We staged jar + open gift box as the full-set hero on warm beige stone under soft gold halo light, then floated ashwagandha root, resin flakes, linen, and gold scoop sparks outside the packs with exterior badges for Ridge Pitch. Clean Drive., Pure Resin Ritual, Daily Stamina Soft, Mountain Soft Source, and 20g Gift Set so the collection tile reads as black-gold resin lifestyle theatre, clearly distinct from Pitchwell Solid Drive capsule bottles, Mulira ashwagandha cartons, Verdora ashwagandha gummies, and neighbouring stamina packs shipping in parallel. Soft daily stamina and clean-drive wellness language only — not disease-cure claims. No Narson Group, contacts, QR codes, Instagram handles, or copyright bars appear as client identity in copy or artwork.
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Design storytelling
From brief to designed solution
Ideation concept
Keep Himalayan shilajit resin jar + gift-box energy, mountain-gold premium calm, gold scoop theatre, and clean stamina storytelling as the concept — but invent Ridge Pitch as the brand spine with Solid Resin hierarchy and an original mountain crest (never Narson lockups, Shilajit Gold clones, EXPORT banners, or contact/QR chrome). Outside the dielines, floating root/resin props plus exterior headline Ridge Pitch. Clean Drive. lift the jar-and-box set into a Colgate-style enriched 1080 lifestyle poster without third-party manufacturing marks or studio watermarks. Soft vitality language only — unique from Pitchwell capsule-bottle sibling.
Problem statement
Shilajit resin boards often lock manufacturing promo names (Narson), clone black-gold jar-and-box posters with EXPORT AVAILABLE ribbons, phones, emails, and QR codes as-is, or collapse into bare pack-on-beige crops. The brief needed an original fictional resin gift-set brand, redesigned jar-plus-box hierarchy treating the set as hero, soft stamina storytelling, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from Pitchwell capsule bottles and other ashwagandha stamina neighbours.
Solution
We invented Ridge Pitch Solid Resin, rebuilt hierarchy around mountain crest → RIDGE PITCH → Solid Resin → 20g jar + open gift box + gold scoop, and validated an exactly 1080×1080 enriched lifestyle packshot: jar and box as hero, floating root/resin props, and Ridge Pitch. Clean Drive. margin callouts outside the dielines. Packaging and wellness tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Narson, EXPORT, phones, emails, QR, Instagram, or watermark identity; Pitchwell, Mulira, Verdora, and parallel neighbour slugs left untouched.
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