Product Packaging Design

Pull Bloom Soft Flower Cones

Kraft Soft Flower Cone drawers with Drawer Soft Open callouts.

Client Pull Bloom

Description

Pull Bloom is a fictional soft incense house for Soft Flower Cones: redesigned kraft drawer cartons with gold foil mark, ribbon pulls, and original folk art for Soft Jasmine and Soft Nargis — never Phool trademarks, phones, emails, QR codes, or ORDER NOW bars. We staged the three-drawer set as hero on bright yellow paper curls, then floated cones, ribbons, and jasmine outside the packs with exterior badges for Drawer Soft Open, Temple Soft Flower, Kraft Soft Gold, and Cone Soft Ritual so the collection tile reads as soft flower-cone lifestyle theatre, clearly distinct from Bright Wick stick six and Bloom Gate gulab cartons. Soft claims only.

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep Phool-style kraft cone drawer energy as the concept only — invent Pull Bloom with Soft Flower Cone hierarchy (never Phool). Outside the dieline, floating paper props plus Drawer Soft Open. Cone Soft Ritual. lift into a Colgate-style 1080 lifestyle poster. Soft claims only.

Problem statement

Temple-flower incense boards often lock Phool trademarks into portfolio decks. The brief needed an original fictional cone brand, redesigned soft drawer hierarchy, and a square 1080 enriched lifestyle poster — without duplicating bright-wick or bloom-gate formats.

Solution

We invented Pull Bloom Soft Flower Cones, rebuilt hierarchy around ribbon → PULL BLOOM → Soft Flower Cone → Drawer Soft Open, and validated an exactly 1080×1080 enriched lifestyle packshot with Kraft Soft Gold. Cone Soft Ritual. margin callouts; bright-wick and bloom-gate neighbour slugs left untouched.

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