Product Packaging Design
Oil Nest Antipasti Jar Trio
Premium antipasti glass jar suite with cream and charcoal label contrast.
Client Oil Nest
Description
Oil Nest is a fictional pantry preserve house for a redesigned three-jar antipasti suite — Grilled Artichokes, Metro Green Beans, Baby Artichokes — in tall clear glass with silver lids, cream/charcoal wrap labels, droplet-square mark, and LATIN-only hierarchy — never Vastola or Maida trademarks. We staged the jar trio as hero, then floated olive branch, artichoke leaf, and wooden fork outside with margin badges for Clear Glass Reveal, Soft Antipasti Trio, Silver Lid Ritual, and Cream & Charcoal Labels. Soft packaging language only — no watermarks, phones, emails, URLs, QR codes, or ORDER NOW.
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Design storytelling
From brief to designed solution
Ideation concept
Keep tall square-soft glass jar + half-wrap label + oil-preserved vegetable reveal energy as the concept — invent Oil Nest with Soft Antipasti hierarchy. Outside the dielines, floating olive props plus Clear Glass Reveal callouts lift into a Colgate-style 1080 lifestyle poster. Soft claims only.
Problem statement
Antipasti boards often lock real Italian preserve trademarks or barren jar-on-grey crops. The brief needed an original fictional oil-preserve brand, redesigned jar label hierarchy, and a square 1080 enriched lifestyle poster with floating props and external typography.
Solution
We invented Oil Nest, rebuilt hierarchy around droplet mark → OIL NEST → variety → in soft extra virgin olive oil, and validated an exactly 1080×1080 enriched lifestyle packshot with Soft Antipasti Trio callouts; neighbouring pantry slugs left untouched.
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