Meadow Gate Soft Vitality Elixir

Green vitality elixir bottle with floating aloe-amla-wheatgrass theatre.

Client Meadow Gate

Description

Meadow Gate is a fictional Ayurvedic elixir house for Soft Vitality Elixir: a redesigned clear glass green-juice bottle with MEADOW GATE wordmark, leaf-arch crest, and Aloe Soft Calm hierarchy — never Nature’s Shield identity. We staged the bottle as hero on sunlit wood, then floated sliced aloe, amla bowls, wheatgrass, and a brass mortar outside the pack with exterior badges for Aloe Soft Calm, Amla Soft Bright, and Wheatgrass Soft Charge so the collection tile reads as soft-vital elixir lifestyle theatre, clearly distinct from Blade Sip juice cartons and Root Bind soft elixir neighbours. Soft botanical language only — no medical cure claims, watermarks, phones, emails, URLs, QR codes, or ORDER NOW.

Mockup presentation Wellness Packaging Plant Based Organic FMCG Healthcare Startup / D2C

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep amla/wheatgrass/aloe elixir bottle lifestyle energy as the concept — invent Meadow Gate with Soft Vital hierarchy (never Nature’s Shield). Outside the bottle, botanical props plus Meadow Gate. Soft Vital. lift into a Colgate-style 1080 lifestyle poster. Soft claims only.

Problem statement

Ayurvedic detox-juice boards often lock third-party shield marks into kitchen crops. The brief needed an original fictional vitality elixir brand, redesigned bottle hierarchy, and a square 1080 enriched lifestyle poster — distinct from Blade Sip and Root Bind.

Solution

We invented Meadow Gate Soft Vitality Elixir, rebuilt hierarchy around MEADOW GATE → Soft Vitality Elixir → Soft Daily Ritual, and validated an exactly 1080×1080 enriched lifestyle packshot with Meadow Gate. Soft Vital. callouts; neighbouring elixir slugs left untouched.

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