Forge Bloom Plant Protein Duo

Men/women chocolate plant-protein twin tubs with cocoa theatre and Lift Soft. Twin Fuel. callouts.

Client Forge Bloom

Description

Forge Bloom is a fictional plant nutrition house built as a redesigned men/women tub duo: navy-lid For Men and blush-lid For Women chocolate plant protein, each carrying a FORGE BLOOM wordmark, Plant Protein hierarchy, 23g Protein / 5.5g BCAA / 0g Added Sugar callouts, and cocoa drip label energy — never manufacturing promo lockups or contact footers. We staged both screw-lid tubs as the set hero on wooden pedestals under warm cocoa light, then floated cocoa beans, coffee beans, and a cocoa pod bowl outside the packs with exterior badges for Plant Twin, Men × Women, and Cocoa Charge so the collection tile reads as gendered plant-protein tub lifestyle theatre, clearly distinct from Pod Mesa plant-protein pouches, Leguvora single tubs, and cookie-protein pouch neighbours shipping in parallel. Soft everyday athletic nutrition packaging language only. No phones, emails, QR codes, Instagram handles, or copyright bars appear as client identity in copy or artwork.

Label systems Brand suite Mockup presentation Wellness Packaging FMCG Healthcare Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep plant protein men/women twin-tub category energy, chocolate cocoa lifestyle, 23g protein / BCAA / zero added sugar callouts, and pedestal composition as the concept — but invent Forge Bloom as the brand spine with For Men / For Women hierarchy and an original twin-leaf mark (never manufacturing promo lockups or contact footers). Outside the dielines, floating cocoa props plus exterior headline Lift Soft. Twin Fuel. lift both tubs into an enriched 1080 lifestyle poster without third-party manufacturing marks or studio watermarks. Keep screw-lid tubs — never stand-up pouches.

Problem statement

Plant protein duo boards often lock manufacturing promo names, clone gendered tub ads as-is with phones and emails, and collide with plant-protein pouch sets already in portfolio. The brief needed an original fictional twin-tub men/women plant protein brand, redesigned tub hierarchy treating both screw-lid tubs as hero, and a square 1080 enriched lifestyle poster with floating cocoa props and external typography — clearly distinct from plant-protein pouches.

Solution

We invented Forge Bloom Plant Protein Duo, rebuilt hierarchy around twin-leaf mark → FORGE BLOOM → For Men / For Women → Chocolate Plant Protein → 23g / 5.5g BCAA / 0g Added Sugar, and validated an exactly 1080×1080 enriched lifestyle packshot: twin tubs as hero, floating cocoa props, and Lift Soft. Twin Fuel. margin callouts outside the dielines. Packaging and wellness tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no manufacturing promo identity, phones, emails, QR, Instagram, or watermark text; pod-mesa-plant-protein-duo and other neighbour slugs left untouched.

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