Product Packaging Design

Daisy Peak Chamomile Soft Ritual

Chamomile Soft Ritual wash trio + cologne with Chamomile Soft. Daisy Peak. callouts.

Client Daisy Peak

Description

Daisy Peak is a fictional organic baby-care house for Chamomile Soft Ritual: a redesigned honey-amber wash trio (Soft Conditioner, Soft Liquid Wash, Soft Head-to-Toe), soft teal cologne mist, original daisy-over-peak mark, DAISY PEAK wordmark, Chamomile Soft hierarchy, and Soft Cologne Mist cues — never Bebé Organico, Natura, Johnson's, Mustela, or Burt's Bees Baby chrome. We staged the full kit as hero on warm waffle linen, then floated chamomile blooms, wooden brush, teething ring, and muslin outside the packs with exterior badges for Soft Cologne Mist, Head-to-Toe Soft, and Organic Soft Ritual so the collection tile reads as warm chamomile lifestyle theatre, clearly distinct from Ripple Soft, Quilt Soft, SoftHalo, and Ashwick neighbours. Soft baby-care packaging language only — no watermarks, phones, emails, URLs, QR codes, or YOUR BRAND placeholders.

Brand suite Mockup presentation Wellness Packaging Personal Care Baby Care FMCG Healthcare Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep kit-colônia chamomile baby wash energy and warm organic nursery storytelling as the concept — but invent Daisy Peak as the brand spine with Chamomile Soft hierarchy and an original daisy-peak mark (never Bebé Organico lockups). Outside the dielines, floating chamomile props plus Chamomile Soft. Daisy Peak. lift the kit into a Colgate-style 1080 lifestyle poster. Soft claims only.

Problem statement

Organic baby cologne-kit posters often clone Bebé Organico or Natura ranges or sit as bare white cutouts. The brief needed an original fictional chamomile soft-ritual brand, redesigned wash-trio-plus-cologne hierarchy treating the full kit as hero, and a square 1080 enriched lifestyle poster — without overwriting Ripple Soft, Quilt Soft, or parallel neighbours.

Solution

We invented Daisy Peak Chamomile Soft Ritual, rebuilt hierarchy around daisy-peak → DAISY PEAK → Soft Conditioner / Soft Liquid Wash / Soft Head-to-Toe → Soft Cologne Mist, and validated an exactly 1080×1080 enriched lifestyle packshot: full kit as hero, floating chamomile props, and Chamomile Soft. Daisy Peak. margin callouts outside the dielines. Artwork forced to precisely 1080×1080; ripple-soft-green-nest, quilt-soft-care-nest, and parallel neighbour slugs left untouched.

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