Nest Dry Soft Comfort Nursing Pads

Soft Comfort Nursing Pads carton with Soft Honeycomb Feel callouts.

Client Nest Dry

Description

Nest Dry is a fictional nursing soft-care house for Soft Comfort Nursing Pads: a redesigned soft lavender carton with NEST DRY wordmark, Soft Comfort Nursing Pads hierarchy, honeycomb pad product art, day/night soft icons, and 24 Soft Pads footer — never Philips Avent, #1 brand seals, or midwife endorsement chrome. We staged the carton as hero, then floated a soft pad, cotton, lavender, linen ribbon, and droplet outside with exterior badges for Soft Honeycomb Feel, Day Night Soft, and Discreet Soft Dry. Soft nursing-care claims only — no watermarks, phones, emails, QR, or ORDER NOW.

Brand suite Mockup presentation Wellness Packaging Personal Care Baby Care FMCG Healthcare Startup / D2C

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep nursing pad carton energy — invent Nest Dry (never Philips Avent). Floating props + Soft Honeycomb Feel lift into a Colgate-style 1080 poster.

Problem statement

Nursing pad boards often lock Philips Avent into portfolio decks. The brief needed an original fictional soft nursing-pad brand and 1080 lifestyle poster — without overwriting Latchpeak Nursing Soft Pads.

Solution

We invented Nest Dry Soft Comfort Nursing Pads, rebuilt hierarchy around NEST DRY → Soft Comfort Nursing Pads → 24 Soft Pads, and validated exactly 1080×1080 artwork; latchpeak-nursing-soft-pads left untouched.

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