Product Packaging Design
Matte Latch Silicone Glass Jars
Soft silicone-sleeve glass prep jars in a quiet color ladder.
Client Matte Latch
Description
Matte Latch is a fictional kitchenware house for redesigned pill-form glass jars: matte silicone sleeves, press-fit lids, MATTE LATCH lockup, soft color ladder, and companion gift sleeve — never Porter, W&P, or third-party travel-ware marks. We staged open and closed jars as the hero set, then floated herbs, zest, and chili outside the packs with margin badges for Soft Silicone Sleeve, Press-Fit Lid, Soft Color Ladder, and Clear Glass Body. Soft packaging language only — no watermarks, phones, emails, URLs, QR codes, or ORDER NOW.
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Design storytelling
From brief to designed solution
Ideation concept
Keep matte silicone sleeve glass jar energy as the concept — invent Matte Latch with Soft Prep hierarchy. Outside the dielines, floating kitchen props plus Matte sleeve, glass calm. Soft claims only.
Problem statement
Kitchen jar boards often keep Porter as the portfolio client on bare white flats. The brief needed an original fictional brand, redesigned sleeve-jar system, and a square 1080 enriched lifestyle poster.
Solution
We invented Matte Latch, rebuilt hierarchy around MATTE LATCH → Soft Prep Jars, and validated an exactly 1080×1080 enriched lifestyle packshot with Matte sleeve, glass calm. callouts; neighbouring packs left untouched.
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