Product Packaging Design
Loavora Multigrain Sliced Loaf Bag
Clear red-clip multigrain loaf bag with dark diagonal panel, floating wheat-toast props, and Daily Slice. Whole Grain. callouts.
Client Loavora
Description
Loavora is a fictional bakery house for Multigrain Sliced Loaf — a clear plastic bread bag with a bright red clip and a dark chocolate-brown diagonal face panel that reveals soft seeded slices through the clear crown. We rebuilt cream serif LOAVORA hierarchy with MULTIGRAIN SLICED LOAF, a wheat-ear emblem, Soft Seeded · Daily Bake, and Net Wt 500g — then staged wheat stalks, toast slices, seeds, crumbs, and a grain scoop outside the pack with margin badges for Soft Crumb, Farm-Mill Fresh, Red-Clip Fresh, and Seeded Multigrain so the collection tile reads as warm bakery loaf theatre, clearly distinct from Yellow Images mockup credits, №2 placeholder number treatments, Kernelle Nordic rye pouch ranges, and Krustora tea-rusk cartons shipping in parallel.
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Design storytelling
From brief to designed solution
Ideation concept
Keep clear loaf-bag + red-clip + dark diagonal panel energy and elegant serif display as the concept — but invent Loavora as the brand spine with real Multigrain Sliced Loaf hierarchy (not mockup №2 / BREAD PACKAGE MOCKUP credits). Outside the dieline, floating wheat, toast, seeds, and crumbs plus exterior headline Daily Slice. Whole Grain. lift the single loaf into a Colgate-style enriched 1080 lifestyle poster without Yellow Images watermarks or barren pack-on-white crops.
Problem statement
Sliced-bread bag boards often leave stock-mockup placeholder typography (№2, BREAD PACKAGE MOCKUP, Yellow Images credits) or clone supermarket private-label systems into portfolio art, or collapse into barren white pack crops that hide bakery appetite cues. The brief needed an original fictional loaf brand, redesigned diagonal-panel clear-bag FOP with readable bakery storytelling, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from Nordic rye multi-SKU ranges, tea-rusk cartons, and cookie packs shipping in parallel.
Solution
We invented Loavora, rebuilt hierarchy around LOAVORA → MULTIGRAIN SLICED LOAF → Soft Seeded · Daily Bake → Net Wt 500g, and validated an exactly 1080×1080 enriched lifestyle packshot: hero red-clip loaf bag, floating wheat/toast/seed props, and Daily Slice. Whole Grain. margin callouts outside the dieline. Packaging and snacks/FMCG tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Yellow Images or mockup-placeholder text.
More proof
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