Product Packaging Design
Ridge Twin Spring Gift Twin Pack
Premium mountain spring water gift twin pack with two glass bottles in gift sleeve lifestyle poster with floating ribbon bow, gift tag, pine cone, linen scrap, wax seal cue and exterior callouts: Two Peaks. One Gift.
Client Ridge Twin
Description
Ridge Twin is a fictional brand concept for premium mountain spring water gift twin pack with two glass bottles in gift sleeve. We staged the product as the visual center with floating ribbon bow, gift tag, pine cone, linen scrap, wax seal cue and exterior typography 'Two Peaks. One Gift.'. No real water brand trademarks or watermarks.
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From brief to designed solution
Ideation concept
Concept-only redesign of premium mountain spring water gift twin pack with two glass bottles in gift sleeve under invented brand Ridge Twin; lifestyle poster theatre not a barren packshot.
Problem statement
Portfolio coverage lacked a dedicated hero for premium mountain spring water gift twin pack with two glass bottles in gift sleeve; briefs needed an original fictional brand and square lifestyle poster.
Solution
We invented Ridge Twin, built original hierarchy for premium mountain spring water gift twin pack with two glass bottles in gift sleeve, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Two Peaks. One Gift.' margin callouts.
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