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Indigo Hold Hotel Amenity Tray Graphic Mat

Hotel amenity tray graphic mat lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Indigo Hold — Hotel Ready.

Client Indigo Hold

Description

Indigo Hold is a fictional brand concept for hotel amenity tray graphic mat. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Indigo Hold — Hotel Ready.'. No real trademarks or watermarks.

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of hotel amenity tray graphic mat under invented brand Indigo Hold; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for hotel amenity tray graphic mat; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Indigo Hold, built original hierarchy for hotel amenity tray graphic mat, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Indigo Hold — Hotel Ready.' margin callouts.

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