Print Media
Lantern Host Hospitality Property Brand Skin
Hotel property brand skin system board — exterior canopy + corridor wall + front-of-house desk — with inset tiles lifestyle poster system board with inset touchpoint tiles and exterior callout: Inside Out Hospitality.
Client Lantern Host
Description
Lantern Host is a fictional brand-system concept for hotel property brand skin system board — exterior canopy + corridor wall + front-of-house desk — with inset tiles lifestyle poster. The hero stages the primary architectural scene with inset detail tiles of porte-cochère canopy, guest corridor vinyl, FOH desk fascia, floating keycard sleeve, corridor vinyl scrap, desk laminate chip, canopy letter tip, and exterior typography 'Inside Out Hospitality.'. No real trademarks or watermarks.
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Design storytelling
From brief to designed solution
Ideation concept
Concept-only whole-building identity plan under invented brand Lantern Host; multi-touchpoint lifestyle poster theatre (inside + outside), not a single sign crop.
Problem statement
Portfolio coverage lacked a dedicated hero for hotel property brand skin system board — exterior canopy + corridor wall + front-of-house desk — with inset tiles lifestyle poster; briefs needed an original fictional campus brand and a square system poster that proves branding lands across many places.
Solution
We invented Lantern Host, mapped a multi-location brand plan for hotel property brand skin system board — exterior canopy + corridor wall + front-of-house desk — with inset tiles lifestyle poster, and shipped an exactly 1080×1080 enriched lifestyle poster with inset touchpoint tiles and 'Inside Out Hospitality.' margin callouts.
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