Product Packaging Design
Wild Comb Soft Honey Trio
Conical wood-cap honey trio with Soft Field Honey headline and Soft Three Soft Grades · Soft Raw Soft Pure callouts.
Client Wild Comb
Description
Wild Comb is a fictional soft apiary house for Soft Field Honey: a redesigned conical glass trio with wood soft caps, WILD COMB wordmark, Soft Pure Soft Raw hierarchy, and Soft 01 Soft 02 Soft 03 grade cues — never Natural Honey field-collection clone trademarks, barcodes, QR codes, phones, emails, or ORDER NOW bars. We staged the three bottles as hero on warm cream light, then floated honeycomb, dipper, and soft wildflowers outside the packs with exterior badges for Soft Field Honey, Soft Three Soft Grades, and Soft Comb Soft Glow so the collection tile reads as soft honey-line lifestyle theatre, clearly distinct from Comb Soft gold jar and Meadow Comb lavender bar neighbours. Soft claims only.
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Design storytelling
From brief to designed solution
Ideation concept
Keep conical wood-cap honey trio energy and graded amber storytelling as the concept — but invent Wild Comb as the brand spine with Soft Field Honey hierarchy (never Natural Honey script lockups). Outside the dielines, floating comb props plus Soft Field Honey. Soft Raw Soft Pure. lift the set into a Colgate-style enriched 1080 lifestyle poster.
Problem statement
Artisan honey boards often lock Natural Honey field-collection identity and clone conical wood-cap trios into portfolio decks. The brief needed an original fictional soft apiary brand, redesigned bottle hierarchy, and a square 1080 enriched lifestyle poster.
Solution
We invented Wild Comb Soft Honey Trio, rebuilt hierarchy around crest → WILD COMB → Soft Field Honey → Soft Pure Soft Raw, and validated an exactly 1080×1080 enriched lifestyle packshot with Soft Field Honey. Soft Comb Soft Glow. margin callouts; comb-soft-gold-honey-jar neighbour slug left untouched.
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