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Ridge Tag Volleyball Retail Carton

Volleyball retail carton lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Ridge Tag — Volleyball Ready.

Client Ridge Tag

Description

Ridge Tag is a fictional brand concept for volleyball retail carton. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Ridge Tag — Volleyball Ready.'. No real trademarks or watermarks.

Packaging FMCG Retail

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of volleyball retail carton under invented brand Ridge Tag; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for volleyball retail carton; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Ridge Tag, built original hierarchy for volleyball retail carton, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Ridge Tag — Volleyball Ready.' margin callouts.

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