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Meadow Pouch Rugby Ball Retail Sleeve

Rugby ball retail sleeve lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Meadow Pouch — Rugby Ready.

Client Meadow Pouch

Description

Meadow Pouch is a fictional brand concept for rugby ball retail sleeve. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Meadow Pouch — Rugby Ready.'. No real trademarks or watermarks.

Packaging FMCG Retail

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of rugby ball retail sleeve under invented brand Meadow Pouch; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for rugby ball retail sleeve; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Meadow Pouch, built original hierarchy for rugby ball retail sleeve, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Meadow Pouch — Rugby Ready.' margin callouts.

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