Print Media
Daily Sip Cafe Day Menu
Cream red day-menu cafe flyer with food cutouts with floating espresso, wraps, pancakes, milkshakes, smoothies and exterior Sip Soft. Soft Day. callouts.
Client Daily Sip
Description
Daily Sip is a fictional print-media brand built as a redesigned cream red day-menu cafe flyer with food cutouts: red pill menu rows and chocolate price panel — never the reference trademark, real doctor names, phones, emails, QR codes, Instagram handles, or studio watermarks. We staged the print piece as the visual center, then floated espresso, wraps, pancakes, milkshakes, smoothies outside the print face with exterior badges so the collection tile reads as Colgate-style enriched lifestyle print theatre.
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Design storytelling
From brief to designed solution
Ideation concept
Keep red pill menu rows and chocolate price panel as the concept — but invent Daily Sip with original hierarchy (never third-party lockups). Outside the print face, floating espresso, wraps, pancakes, milkshakes, smoothies plus exterior headline Sip Soft. Soft Day. lift the piece into an enriched 1080 lifestyle print poster.
Problem statement
Print boards often lock real trademarks into portfolio decks or collapse into barren white crops. The brief needed an original fictional brand, redesigned cream red day-menu cafe flyer with food cutouts, and a square 1080 enriched lifestyle print poster with floating props and external typography.
Solution
We invented Daily Sip, rebuilt original hierarchy, and validated an exactly 1080×1080 enriched lifestyle print poster: print piece as hero, floating espresso, wraps, pancakes, milkshakes, smoothies, and Sip Soft. Soft Day. margin callouts. Custom-design/stationery and print-media tags mark the work; artwork forced to precisely 1080×1080 with no watermark text.
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