Product Packaging Design
Peakora Color-Lid Popcorn Cups
Four clear popcorn cups with color-coded snap lids, floating kernel theatre, and Snap the Lid. callouts.
Client Peakora
Description
Peakora is a fictional gourmet popcorn house built as a redesigned four-SKU clear tall cup system with snap lids and color-coded circular labels: Mix Blend in coral red, Cheddar Glow in sunny yellow, Sea Salt in teal, and Caramel Drift in warm orange with one cup tipped on its side. Each cup carries an original three-peak bar mark (never Multico), PEAKORA lockup, EST. 2019 · PORT COVE provenance, Cup Pop script energy on lids, and readable flavor hierarchy through the transparent walls — then stages floating kernels, cheese cube, sea-salt crystals, caramel shard, and a cinema ticket stub outside the set with margin badges for Clear Cup Reveal, Color-Coded Lids, Café · Cinema Ready, and Four Flavor Family so the collection tile reads as premium café/cinema cup crunch theatre, clearly distinct from MULTICO reference art, Puffora monster-window popcorn pouches, Showora cinema-bucket pouches, Mellora feel-good pouches, and Popmora family-flavor pouches shipping in parallel.
Related services
Design storytelling
From brief to designed solution
Ideation concept
Keep clear tall cup + snap-lid cluster energy, four color-coded lid labels, one tipped cup, peaked line-mark language, EST year + city provenance, soft script category backdrop, light-wood kernel scatter, and café/cinema premium snack spark as the concept — but invent Peakora as the brand spine with three-peak bars, PORT COVE provenance, and Mix Blend / Cheddar Glow / Sea Salt / Caramel Drift English hierarchy (never MULTICO). Outside the cups, floating popcorn props plus exterior headline PEAKORA · SNAP THE LID. and Gourmet cups. Four peaks of crunch. lift the full set into a Colgate-style enriched 1080 lifestyle poster without third-party popcorn trademarks or studio watermarks.
Problem statement
Clear-cup gourmet popcorn boards often lock real brand names (MULTICO), cloned peaked logos and Odessa provenance, and designer watermarks into portfolio decks, or collapse into barren pack-on-wood crops that hide lid-system storytelling. The brief needed an original fictional cup-popcorn brand, redesigned four-flavor clear cup + color-lid system treating the full cluster as hero, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from Puffora monster-window pouches, Showora yellow cinema bags, Mellora double-window pouches, and Popmora family-flavor pouches shipping in parallel.
Solution
We invented Peakora, rebuilt hierarchy around three-peak mark → PEAKORA → EST. 2019 · PORT COVE → Mix Blend / Cheddar Glow / Sea Salt / Caramel Drift color lids → clear cup reveal, and validated an exactly 1080×1080 enriched lifestyle packshot: full four-cup set as hero on oak, floating kernel/flavor props, and Snap the Lid. margin callouts outside the cups. Packaging and snacks/FMCG tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no MULTICO, Odessa, or watermark text; neighbouring popcorn pouch slugs untouched.
More proof
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