Product Packaging Design
Sipmora Orchard Jelly Sip Duo
Apple Crisp and Orchard Peach jelly-drink squeeze pouches with floating fruit theatre and Chill. Squeeze. Smile. callouts.
Client Sipmora
Description
Sipmora is a fictional portable snack-drink house for Orchard Jelly Sip — a redesigned Apple Crisp mint pouch and Orchard Peach blush pouch built for on-the-go fruit jelly drinks. We invented a leaf-tip tear mark, clean SIPMORA geometry, English Orchard Jelly Sip hierarchy, oval APPLE CRISP / ORCHARD PEACH flavor chips, and chill-for-best-sip micro copy — then staged floating green apples, peach halves, jelly cubes, and ice outside the full duo with margin badges for Apple + Peach Duo, On-the-Go Jelly Drink, Best Cold, and Real Fruit Flavor so the collection tile reads as playful picnic-sip theatre, clearly distinct from Nice Foods trademarks and from Squeezora freeze-smoothie multipacks, Formora juice bottle ranges, Jelvira soft-chew gummy pouches, and other juice / ice-cream / kombucha / sparkling-water packaging neighbours shipping in parallel.
Related services
Design storytelling
From brief to designed solution
Ideation concept
Keep two-flavor squeeze-pouch duo energy, playful outdoor hand-held picnic staging, photographic fruit appetite, chill-for-better-taste ritual, and portable jelly-drink storytelling as the concept — but invent Sipmora as the brand spine with Apple Crisp / Orchard Peach English hierarchy (never Nice Foods, Thai lockups, or cow-print edge clones). Outside the dielines, floating apple/peach/jelly/ice props plus exterior headline Chill. Squeeze. Smile. lift the full set into a Colgate-style enriched 1080 lifestyle poster without third-party jelly-drink trademarks or studio watermarks.
Problem statement
Fruit jelly drink pouch boards often lock real brand names (Nice Foods), cloned bilingual cow-print artwork, and barren hand-held pack crops into portfolio decks. The brief needed an original fictional orchard jelly-sip brand, redesigned Apple + Peach squeeze-pouch duo treating the full set as hero, and a square 1080 enriched lifestyle poster with floating fruit props and external typography — distinct from freeze-smoothie multipacks, sculptural juice bottle ranges, sugar-free gummy pouches, and juice / ice-cream / kombucha / sparkling water neighbours shipping in parallel.
Solution
We invented Sipmora, rebuilt hierarchy around SIPMORA → ORCHARD JELLY SIP → APPLE CRISP / ORCHARD PEACH → Chill for best sip → 80g, and validated an exactly 1080×1080 enriched lifestyle packshot: full two-pouch set as hero, floating apple/peach/jelly/ice props, and Chill. Squeeze. Smile. margin callouts outside the dielines. Packaging and snacks/FMCG tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Nice Foods identity or watermark text; Squeezora, Formora, Jelvira, and other parallel beverage packaging slugs untouched.
More proof
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