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Peak Pack Throw Blanket Gift Band Pack

Throw blanket gift band pack lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Peak Pack — Throw Ready.

Client Peak Pack

Description

Peak Pack is a fictional brand concept for throw blanket gift band pack. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Peak Pack — Throw Ready.'. No real trademarks or watermarks.

Packaging FMCG Retail

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of throw blanket gift band pack under invented brand Peak Pack; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for throw blanket gift band pack; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Peak Pack, built original hierarchy for throw blanket gift band pack, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Peak Pack — Throw Ready.' margin callouts.

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