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Tide Panel Sofa Stretch Cover Pouch

Sofa stretch cover pouch lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Tide Panel — Sofa Ready.

Client Tide Panel

Description

Tide Panel is a fictional brand concept for sofa stretch cover pouch. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Tide Panel — Sofa Ready.'. No real trademarks or watermarks.

Packaging FMCG Retail

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of sofa stretch cover pouch under invented brand Tide Panel; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for sofa stretch cover pouch; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Tide Panel, built original hierarchy for sofa stretch cover pouch, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Tide Panel — Sofa Ready.' margin callouts.

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