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Product Packaging Design

Previous Wood File Garden seed packet + display box

Mortar Save AA

Aa/aaa battery multipack lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: AA with real shelf pull.

Client Mortar Save

Description

Mortar Save is a fictional brand concept for aa/aaa battery multipack. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'AA with real shelf pull.'. No real trademarks or watermarks.

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of aa/aaa battery multipack under invented brand Mortar Save; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for aa/aaa battery multipack; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Mortar Save, built original hierarchy for aa/aaa battery multipack, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'AA with real shelf pull.' margin callouts.

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