Product Packaging Design

Nut Grove Soft Organic Nuts

Soft Organic Nuts pouch with Soft Wholesome Mix callouts.

Client Nut Grove

Description

Nut Grove is a fictional soft pantry snack house for Soft Organic Nuts: a redesigned matte white stand-up pouch with olive-and-gold hierarchy, leaf crest, mixed-nut appetite photography, and NUT GROVE wordmark — never Nutripure trademarks, phones, emails, QR codes, or ORDER NOW bars. We staged the pouch as hero with soft matching neighbours, then floated almonds, walnuts, and cashews outside the pack with exterior badges for Soft Wholesome Mix, Zip Soft Seal, Grove Soft Nuts, and Pure Soft Ritual so the collection tile reads as soft organic-nuts lifestyle theatre. Soft claims only.

Kraft / sustainable look Brand suite Mockup presentation Packaging FMCG Food & Beverage Startup / D2C

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep premium white organic nuts pouch energy as the concept — invent Nut Grove with Soft Organic Nuts hierarchy (never Nutripure). Outside the dieline, floating kernel props plus Soft Wholesome Mix. Grove Soft Nuts. lift into a Colgate-style 1080 lifestyle poster. Soft claims only.

Problem statement

Healthy snack boards often lock Nutripure names into portfolio decks. The brief needed an original fictional nuts brand, redesigned soft pouch hierarchy, and a square 1080 enriched lifestyle poster.

Solution

We invented Nut Grove Soft Organic Nuts, rebuilt hierarchy around leaf crest → NUT GROVE → Soft Organic Nuts → Soft Wholesome Mix, and validated an exactly 1080×1080 enriched lifestyle packshot with Zip Soft Seal. Pure Soft Ritual. margin callouts; neighbouring snack packs left untouched.

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