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Lumen Carton Dishwasher Tablet Tub

Dishwasher tablet tub (appliance care) lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Lumen Carton — Dishwasher Ready.

Client Lumen Carton

Description

Lumen Carton is a fictional brand concept for dishwasher tablet tub (appliance care). We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Lumen Carton — Dishwasher Ready.'. No real trademarks or watermarks.

Packaging FMCG Retail

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of dishwasher tablet tub (appliance care) under invented brand Lumen Carton; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for dishwasher tablet tub (appliance care); briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Lumen Carton, built original hierarchy for dishwasher tablet tub (appliance care), and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Lumen Carton — Dishwasher Ready.' margin callouts.

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