Product Packaging Design
Lucivra Clear Fruit Juice Trio
Three clear cylindrical juice bottles with floating orchard fruit and See the Fruit. Sip Pure. callouts.
Client Lucivra
Description
Lucivra is a fictional premium clear-bottle juice house for a three-SKU transparent cylindrical lineup: Tropical Mango Citrus in golden yellow, Berry Citrus Blend in coral-orange, and Wild Berry Blend in deep purple — each with a white ribbed cap, minimal see-through wrap, realistic fruit photography, 100% fruit seal, No Added Preservatives line, and 330 ml cue. We invented a clean Lucivra serif lockup and corrected flavor hierarchy (never “juicy bliss” or broken AI label gibberish) — then staged floating mango, citrus, strawberries, blueberries, mint, and juice droplets outside the full trio with margin badges for 100% Fruit, No Preservatives, Clear Bottle Trio, and Mango · Berry · Wildberry so the collection tile reads as crystal-clear orchard RTD theatre, clearly distinct from Pressora square cold-pressed mini bottles, Formora sculptural fruit-form juices, Frunzoo kids smoothie pouches, Squeezora freezer smoothie pops, Sipmora jelly-drink pouches, Plinthora disc-and-gable kids juice, and Vibora/Zelvora/Groovara can neighbours shipping in parallel. No third-party juice trademark appears as a client identity in copy or artwork.
Related services
Design storytelling
From brief to designed solution
Ideation concept
Keep three-SKU clear cylindrical bottle lineup energy, minimal transparent wrap, realistic fruit collage, see-through juice color coding, and 100% fruit / no-added-preservatives storytelling as the concept — but invent Lucivra as the brand spine with redesigned Tropical Mango Citrus / Berry Citrus Blend / Wild Berry Blend hierarchy (never juicy bliss or AI typo flavours). Outside the dielines, floating matching fruit props, mint, juice droplets, and exterior headline See the Fruit. Sip Pure. lift the full bottle set into a Colgate-style enriched 1080 lifestyle poster without third-party juice trademarks or studio watermarks.
Problem statement
Clear-bottle fruit juice boards often lock real brand names (juicy bliss), cloned transparent-wrap fruit collage artwork, and barren white three-bottle crops — or ship AI gibberish labels with wrong flavour names and volume typos — into portfolio decks. The brief needed an original fictional clear-juice brand, redesigned transparent wrap trio treating all three SKUs as the full-set hero, and a square 1080 enriched lifestyle poster with floating fruit props and external typography — distinct from square mini cold-pressed bottles, sculptural fruit-form juices, kids smoothie pouches, jelly-drink pouches, and can-led beverage neighbours shipping in parallel.
Solution
We invented Lucivra, rebuilt hierarchy around LUCIVRA → fruit photography → Tropical Mango Citrus / Berry Citrus Blend / Wild Berry Blend → 100% Fruit · No Added Preservatives · 330 ml, and validated an exactly 1080×1080 enriched lifestyle packshot: full three-bottle set as hero, floating mango/citrus/berry props, and See the Fruit. Sip Pure. margin callouts outside the dielines. Packaging and food-beverage/FMCG tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no juicy bliss identity, no AI gibberish, and no watermark text; Pressora, Formora, Frunzoo, Squeezora, Sipmora, Plinthora, Vibora, Zelvora, and Groovara parallel slugs untouched.
More proof
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