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Product Packaging Design

Next Rail Stack Cake drum + acetate cake box

Hotel Sack Donut

Donut / pastry pink box lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: One hero for donut.

Client Hotel Sack

Description

Hotel Sack is a fictional brand concept for donut / pastry pink box. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'One hero for donut.'. No real trademarks or watermarks.

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of donut / pastry pink box under invented brand Hotel Sack; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for donut / pastry pink box; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Hotel Sack, built original hierarchy for donut / pastry pink box, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'One hero for donut.' margin callouts.

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