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Horizon Lane Toy Kitchen Playset Shipper

Toy kitchen playset shipper lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Horizon Lane — Toy Ready.

Client Horizon Lane

Description

Horizon Lane is a fictional brand concept for toy kitchen playset shipper. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Horizon Lane — Toy Ready.'. No real trademarks or watermarks.

Packaging Retail Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of toy kitchen playset shipper under invented brand Horizon Lane; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for toy kitchen playset shipper; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Horizon Lane, built original hierarchy for toy kitchen playset shipper, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Horizon Lane — Toy Ready.' margin callouts.

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