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Draw Nest Soft Heritage Chai Duo

Navy Soft drawer chai duo with Draw Nest. Soft Steep. callouts.

Client Draw Nest

Description

Draw Nest is a fictional soft heritage tea house for Soft Drawer Soft Nest: redesigned navy-cream soft drawer rigid boxes with original DRAW NEST gold serif, Soft Spice Soft Chai / Soft Saffron Soft Leaf \u2014 never Virasat Tea House trademarks, designerpeople watermarks, phones, emails, QR, or ORDER NOW. Soft Drawer Open / Soft Gold Frame / Soft Dual Ritual badges, distinct from Orbit Soft petal fans. Soft packaging storytelling only.

Brand suite Mockup presentation Packaging Coffee Tea FMCG Food & Beverage Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep luxury drawer chai box energy \u2014 invent Draw Nest (never Virasat). Draw Nest. Soft Steep. Colgate-style 1080 poster.

Problem statement

Heritage chai drawer boards often lock Virasat into portfolio decks. Needed Draw Nest Soft Heritage Chai Duo distinct from Orbit Soft and a 1080 lifestyle poster.

Solution

We invented Draw Nest Soft Heritage Chai Duo and validated an exactly 1080\u00d71080 enriched lifestyle packshot with Draw Nest. Soft Steep. callouts; orbit-soft-petal-tea-sampler neighbour left untouched.

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