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Product Packaging Design

Crayon Vessel Garment collar stay

Garment collar stay / shirt insert card lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Garment collar stay designed to sell the next step.

Client Crayon Vessel

Description

Crayon Vessel is a fictional brand concept for garment collar stay / shirt insert card. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Garment collar stay designed to sell the next step.'. No real trademarks or watermarks.

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of garment collar stay / shirt insert card under invented brand Crayon Vessel; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for garment collar stay / shirt insert card; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Crayon Vessel, built original hierarchy for garment collar stay / shirt insert card, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Garment collar stay designed to sell the next step.' margin callouts.

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