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Cloud Wrap Bookshelf Flat-Pack Box

Bookshelf flat-pack box lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Cloud Wrap — Bookshelf Ready.

Client Cloud Wrap

Description

Cloud Wrap is a fictional brand concept for bookshelf flat-pack box. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Cloud Wrap — Bookshelf Ready.'. No real trademarks or watermarks.

Packaging Retail Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of bookshelf flat-pack box under invented brand Cloud Wrap; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for bookshelf flat-pack box; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Cloud Wrap, built original hierarchy for bookshelf flat-pack box, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Cloud Wrap — Bookshelf Ready.' margin callouts.

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