Product Packaging Design
Chlorova Pear Grove Green Smoothie
Clear pulpy green smoothie bottle with leaf hang-tag, floating grove props, and Blend the Grove. callouts.
Client Chlorova
Description
Chlorova is a fictional super-green smoothie house for a single-hero Pear Grove bottle: clear tall cylinder showing vibrant pulpy emerald fill, matte white ribbed cap, vertical CHLOROVA wordmark with pear-leaf O flourish, soft “super green blend” script, and a moss-sage base band carrying PEAR GROVE plus pear · pineapple · spinach · ginger · lemon · avocado · chia cues — never bon-ju or Green Goddess lockups. A redesigned pear-leaf hang tag on natural twine repeats Chlorova / Pear Grove hierarchy. We staged floating golden pear, pineapple ring and wedge, spinach, avocado half, lemon, ginger, and chia outside the bottle with margin badges for Blend the Grove., Cold-Blended Greens, See-Through Fresh, Plant Pulp Ritual, and 350 ml so the collection tile reads as minimal green/white wellness theatre, clearly distinct from Formora sculptural fruit-juice bottles, Pressora cold-pressed mini trios, Lucivra / Glasora juice lineups, Frunzoo kids smoothie pouches, Squeezora freezer smoothie pops, and Musora banana-milk neighbours shipping in parallel.
Related services
Design storytelling
From brief to designed solution
Ideation concept
Keep super-green smoothie category energy, clear see-through pulpy bottle presence, leaf neck hang-tag ritual, vertical brand-on-glass hierarchy, and ingredient-forward green blend storytelling as the concept — but invent Chlorova as the brand spine with Pear Grove naming, moss-sage pear-leaf tag, and Blend the Grove. exterior headline (never bon-ju or Green Goddess). Outside the dieline, floating grove fruits and greens plus Cold-Blended Greens / See-Through Fresh / Plant Pulp Ritual / 350 ml callouts lift a single bottle into a Colgate-style enriched 1080 lifestyle poster without third-party smoothie trademarks or studio watermarks.
Problem statement
Super green smoothie boards often lock real brand names (bon-ju), cloned Green Goddess bottle art with leaf-tag chrome, and barren white packshot crops into portfolio decks. The brief needed an original fictional green-smoothie brand, redesigned clear-bottle hierarchy with invented pear-leaf hang-tag treatment, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from sculptural fruit-juice ranges, cold-pressed mini trios, photo-label juice sets, kids smoothie pouches, freezer smoothie-pop multipacks, and banana-milk bottles shipping in parallel.
Solution
We invented Chlorova, rebuilt hierarchy around vertical CHLOROVA → super green blend → PEAR GROVE → moss hang-tag → Blend the Grove. exterior storytelling, and validated an exactly 1080×1080 enriched lifestyle packshot: hero clear bottle as center, floating pear/pineapple/spinach/avocado/lemon/chia props, and margin callouts outside the dieline. Packaging and food-beverage/FMCG tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no bon-ju or Green Goddess identity and no watermark text; Formora, Pressora, Lucivra, Glasora, Frunzoo, Squeezora, and Musora parallel slugs untouched.
More proof
Related work
Product Packaging Design
Aurora Roast Pouch System
Shelf-ready coffee identity across pouch, box, and cup.
Product Packaging Design
Ember Crunch — Smoky Chili Tomato
High-energy snack pouch built for flavour-speed on shelf.
Product Packaging Design
NovaCare Pharma Cartons
Clear medical-grade carton system for an OTC medicine line.