Product Packaging Design
Vital Span Daily Multi Pack
Teal-cream daily multi bottle + carton with Daily Soft. Full Span. callouts.
Client Vital Span
Description
Vital Span is a fictional daily multi wellness house for Daily Multi Soft Tablets: a redesigned teal-and-cream carton plus matching bottle with span-arc shield crest, VITAL SPAN wordmark, Daily Multi Soft Tablets hierarchy, 26+ Soft Nutrients cue, Vegetarian Soft chip, and 30 Soft Tablets footing — never YOUR BRAND, Narson Pharmaceuticals lockups, phones, emails, QR codes, or IMMUNITY BOOSTER manufacturing poster chrome. We staged bottle + carton as the full-set hero on luminous cream with soft nutrient-orb bokeh, then floated citrus, leaves, ribbon, and soft vitamin cues outside the packs with exterior badges for Immune Soft, Energy Soft Path, Bright Mind Soft, and Heart Soft Care so the collection tile reads as daily multi lifestyle theatre, clearly distinct from Sunny Raft fruit yeast chews, Ascelvora daybright vitamin C tablets, and neighbouring OTC packs shipping in parallel. Soft packaging fiction only for daily multi wellness — not medical advertising. No Narson Group, Instagram handles, or copyright bars appear as client identity in copy or artwork.
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Design storytelling
From brief to designed solution
Ideation concept
Keep teal/cream multi vitamin bottle-plus-carton energy, colorful nutrient-orb theatre, and four soft daily-benefit callouts as the concept — but invent Vital Span as the brand spine with Daily Multi Soft Tablets hierarchy and an original span-arc shield crest (never YOUR BRAND placeholders, Narson lockups, or cloned immunity-booster manufacturing boards). Outside the dielines, floating citrus/leaf props plus exterior Daily Soft. Full Span. lift the set into a Colgate-style enriched 1080 lifestyle poster. Soft claims only.
Problem statement
Daily multi bottle boards often lock manufacturing promo names (Narson), clone teal cream packs as-is with YOUR BRAND placeholders and dense immunity claim walls, and leave phones, emails, QR codes, and copyright bars in portfolio decks. The brief needed an original fictional daily multi brand, redesigned bottle-plus-carton hierarchy treating the full set as hero, soft full-span storytelling (not hard medical claims), and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from fruit yeast chews and parallel OTC neighbours.
Solution
We invented Vital Span Daily Multi, rebuilt hierarchy around span-arc crest → VITAL SPAN → Daily Multi Soft Tablets → 26+ Soft Nutrients → bottle + carton set, and validated an exactly 1080×1080 enriched lifestyle packshot: set as hero, floating citrus/leaf props, and Daily Soft. Full Span. margin callouts outside the dielines. Packaging and wellness tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Narson, YOUR BRAND, phones, emails, QR, Instagram, or watermark identity; Sunny Raft, Ascelvora, and parallel neighbour slugs left untouched.
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