Product Packaging Design
Fern Route Metabolic Soft Tablets
Teal mosaic metabolic soft carton + blister with Liver Soft. Steady Path. callouts.
Client Fern Route
Description
Fern Route is a fictional metabolic-path wellness house for Metabolic Soft Tablets: a redesigned white clinical-lifestyle carton with teal geometric mosaic edge frames, original fern-leaf route crest, FERN ROUTE wordmark, Metabolic Soft Tablets hierarchy, Botanical Metabolic Soft Blend cue, 10×10 Soft Tablets footing, and companion silver blister of soft oblong tablets — never YOUR BRAND, Narson Pharmaceuticals lockups, milligram claim walls as brand identity, phones, emails, QR codes, or copyright bars. We staged carton + blister as the full-set hero on cool cream marble under teal soft light, then floated milk thistle florets, bergamot, green leaves, and dew outside the packs with exterior badges for Soft Liver Path, Balanced Body Soft, and Daily Metabolic Calm so the collection tile reads as soft metabolic lifestyle theatre, clearly distinct from Sip Forge Berry Peak drink mixes, Hepiora botanic liver capsules, Mineral Peak bone soft tablets, and neighbouring OTC packs shipping in parallel. Soft packaging fiction only for metabolic wellness — not Rx or disease advertising. No Narson Group, Instagram handles, or manufacturing CTAs appear as client identity in copy or artwork.
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Design storytelling
From brief to designed solution
Ideation concept
Keep teal mosaic metabolic tablet carton + blister energy, soft liver-path storytelling, and clinical-clean lifestyle calm as the concept — but invent Fern Route as the brand spine with Metabolic Soft Tablets hierarchy and an original fern-leaf route crest (never YOUR BRAND placeholders, Narson lockups, or dense composition-table manufacturing boards). Outside the dielines, floating thistle/bergamot props plus exterior Liver Soft. Steady Path. lift the set into a Colgate-style enriched 1080 lifestyle poster. Soft claims only.
Problem statement
Liver and metabolic formula boards often lock manufacturing promo names (Narson), clone white teal mosaic cartons as-is with YOUR BRAND placeholders and dense milligram composition tables, and leave phones, emails, QR codes, and copyright bars in portfolio decks. The brief needed an original fictional metabolic soft-tablet brand, redesigned carton-plus-blister hierarchy treating the full set as hero, soft steady-path storytelling (not disease claims), and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from metabolic drink sachets and parallel OTC neighbours.
Solution
We invented Fern Route Metabolic Soft, rebuilt hierarchy around fern-leaf route crest → FERN ROUTE → Metabolic Soft Tablets → Botanical Metabolic Soft Blend → blister companion, and validated an exactly 1080×1080 enriched lifestyle packshot: carton + blister as hero, floating botanical props, and Liver Soft. Steady Path. margin callouts outside the dielines. Packaging and pharmaceutical tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Narson, YOUR BRAND, phones, emails, QR, Instagram, or watermark identity; Sip Forge, Hepiora, Mineral Peak, and parallel neighbour slugs left untouched.
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