KissBuff Lip Bright Scrub Set

Rose lip-scrub jar, carton, and blister tube set with sugar–beet theatre and Buff Soft. Bright Kiss. callouts.

Client KissBuff

Description

KissBuff is a fictional lipcare house built as a redesigned three-piece Lip Bright Scrub set: a white jar with soft rose label and lip mark, matching rose retail carton, and a hanging blister card with a 5g tube. Each piece carries a KissBuff wordmark, LIP BRIGHT SCRUB hierarchy, Soft Smooth Glow line, and sugar-crystal / beetroot cues — never manufacturing promo lockups, placeholder brand panels, or contact footers. We staged the full set as hero on a light textured studio wall with cherry blossoms, then floated sugar crystals, beet slices, and soft flower petals outside the packs with exterior badges for Smooth Buff, Sweet Beet, and Pucker Ready so the collection tile reads as feminine lip-bright lifestyle theatre, clearly distinct from body scrub jars, facewash bottles, and collagen sachet neighbours shipping in parallel. Soft beauty packaging language only. No phones, emails, QR codes, Instagram handles, or copyright bars appear as client identity in copy or artwork.

Label systems Brand suite Mockup presentation Wellness Packaging Cosmetic Skincare Cosmetic FMCG Healthcare Startup / D2C

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Packaging Design — Starter

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Design storytelling

From brief to designed solution

Ideation concept

Keep lip brightening scrub set energy (jar + carton + blister tube), rose/pink feminine palette, sugar and beetroot ingredient storytelling, and blossom lifestyle as the concept — but invent KissBuff as the brand spine with Lip Bright Scrub hierarchy and an original lip-soft mark (never manufacturing promo lockups, placeholder brand panels, or contact footers). Outside the dielines, floating sugar/beet props plus exterior headline Buff Soft. Bright Kiss. lift the full set into an enriched 1080 lifestyle poster without third-party manufacturing marks or studio watermarks.

Problem statement

Lip scrub set boards often lock manufacturing promo names, clone pink lip-print kits as-is with copyright watermarks and contact bars, and leave barren pack-on-wall crops in portfolio decks. The brief needed an original fictional lip brightening scrub brand, redesigned full-set hierarchy treating jar + carton + blister as hero, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from Vitamin C body scrubs and facewash neighbours.

Solution

We invented KissBuff Lip Bright Scrub, rebuilt hierarchy around lip-soft mark → KissBuff → Lip Bright Scrub → Soft Smooth Glow → 20g jar + carton + 5g blister, and validated an exactly 1080×1080 enriched lifestyle packshot: full set as hero, floating sugar/beet props, and Buff Soft. Bright Kiss. margin callouts outside the dielines. Packaging, skincare, and cosmetic tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no manufacturing promo identity, phones, emails, QR, Instagram, or watermark text; Set 5 neighbour slugs left untouched.

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